global-ny.com

An overhaul of the agency’s own brand included a complete online identity re-launch with an all new UX, IA, interaction design, new theme and all.

Global Advertising Strategies
Brand re-launch; UX and interaction design as well as lead copy and creative direction.
In this project, I led launching a new cross-cultural model for the full-service marketing & advertising agency, enriching its expertise in engaging international and niche markets.

The launch included an overhaul of the agency’s own online brand digital properties along with a complete brand voice authoring, UX, IA, interaction design and creative direction. Take a look: www.global-ny.com.

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